(his death was on Jan. 16, but I just heard about it today)While watching a line of ants at a Fourth of July picnic, novelty-toy entrepreneur Milton Levine was transported back to childhood and his uncle's farm in Western Pennsylvania, where he collected ants in jars and watched them "cavort," Mr. Levine told the Los Angeles Times in 2002. "We should make an antarium," he recalled announcing.
Selling for $1.98, the original 6-by-9-inch ant farm was an immediate hit, soon selling thousands a week by mail order to children persuaded by commercials on after-school television shows. Ants were delivered separately, once you had purchased the farm.
In 1991 he noted, "Most novelties, if they last one season, it’s a lot. If they last two seasons, it’s a phenomenon. To last 35 years is unheard of." Mr. Levine certainly appreciated
Pogonomyrmex californicus, the California Red Ant. "I found out their most amazing feat yet,” he said. "They put three kids through college."
Obituary in the Pittsburgh Post-Gazette (the city of his birth)Video:
A young boy loves his ant farms