From 2007:
"Fantasy Football. March Madness. Competition is everywhere. College students have an innate drive to win and partake in contests among peers.
The popular student Web site CollegeHumor.com recognizes users' desire to contend through its "America's Hottest College Girl 2007" competition. The contest is based on user-generated feedback.
The first round of voting began on Feb. 20. On April 5, university junior Amber Stratton was announced the winner. Stratton went head-to-head with Megan Dedousis, a fellow university junior, in the final round.
Stratton, a nutrition and dietetics major, said many of her friends convinced her to enter the contest.
"I thought it was a cool way for the girls to get exposure into the modeling world," Stratton said. "It was a fun contest and the prizes were a big incentive."...
As winner of the "Hottest College Girl in America" Stratton will receive a $10,000 reward, a modeling contract with BustedTees.com and a trip for two to New York City, where a party will be thrown in her honor, he said...The party thrown in Stratton's honor will be a lot of fun, Hurwitz said.
"Basically just imagine a frat party, only instead of the beer-stained floor in a basement, we'll be partying in some swanky bar," he said. "And we've got the hottest college girl in America in attendance."
Stratton said winning the contest has been a huge confidence booster. She was involved in online contests at Break.com and for the radio station WMMR in Philadelphia. Stratton also received second place in "Maxim's Hometown Hotties."
She said she does not plan on wasting the money.
"I plan to start paying off my student loans with the money," Stratton said. "That's what my mom wants me to do, so I think it's a good idea."